About

I’m a Senior UX/UI and Product Designer with 13+ years of experience designing complex digital products and enterprise systems.

My work focuses on clarity, structure, and scalability — especially in domains where complexity, regulation, or multiple user roles are involved.

I design products from scratch and modernise legacy systems, working across enterprise platforms, AI-powered tools, and consumer applications.

I’m particularly interested in simplifying complex workflows and making advanced technology usable, transparent, and trustworthy.

Work Experience & CV >

Tools

Domains & industries

Agriculture & AgriTech

Enterprise & Corporate Systems

Fintech & Financial Operations

Healthcare & Regulated

Environments

Logistics & Supply Chain

AI-powered Business Tools

Fitness & Consumer Applications

Core skills

UX Research · Information Architecture · User Flows

Interaction & Conversation Design

Design Systems · Component-based UI

Enterprise & B2B UX

Mobile & Web Applications

Basic 3D & Motion Design

Experience snapshot

  • 13+ years in design (since 2012)
  • Senior / Lead roles in enterprise and product teams
  • Worked on 20+ complex products and internal systems
  • Experience across greenfield products and legacy modernisation
  • Multi-country and regulated environments

Scale & complexity

  • Designing for multiple user roles and access levels
  • Dozens of interconnected workflows per product
  • Cross-platform design: web, mobile, conversational UI
  • AI-assisted products embedded into real business processes

Outside of work

Outside of product design, I’m also an author and an active reader.

I write non-fiction true crime and run a book blog focused on crime, horror, and narrative analysis.

My book is available here >

BTW, I also designed the website for the publishing house that released my book, combining editorial thinking with product and UX design.

Book blog >

Let’s talk

If you’d like to discuss a project, collaboration, or a role — feel free to reach out.

Telegram (preferred)

@ssashapavlova

+380 63 737 77 08

Based in Kyiv · Open to remote and partial on-site workNot open to relocation

Cases

About me

Contact me

About

I’m a Senior UX/UI and Product Designer with 13+ years of experience designing complex digital products and enterprise systems.

My work focuses on clarity, structure, and scalability — especially in domains where complexity, regulation, or multiple user roles are involved.

I design products from scratch and modernise legacy systems, working across enterprise platforms, AI-powered tools, and consumer applications.

I’m particularly interested in simplifying complex workflows and making advanced technology usable, transparent, and trustworthy.

Work Experience & CV >

Tools

Domains & industries

Agriculture & AgriTech

Enterprise & Corporate Systems

Fintech & Financial Operations

Healthcare & Regulated Environments

Logistics & Supply Chain

AI-powered Business Tools

Fitness & Consumer Applications

Core skills

UX Research · Information Architecture · User Flows

Interaction & Conversation Design

Design Systems · Component-based UI

Enterprise & B2B UX

Mobile & Web Applications

Basic 3D & Motion Design

Experience snapshot

  • 13+ years in design (since 2012)
  • Senior / Lead roles in enterprise and product teams
  • Worked on 20+ complex products and internal systems
  • Experience across greenfield products and legacy modernisation
  • Multi-country and regulated environments

Scale & complexity

  • Designing for multiple user roles and access levels
  • Dozens of interconnected workflows per product
  • Cross-platform design: web, mobile, conversational UI
  • AI-assisted products embedded into real business processes

Outside of work

Outside of product design, I’m also an author and an active reader.

I write non-fiction true crime and run a book blog focused on crime, horror, and narrative analysis.

My book is available here >

BTW, I also designed the website for the publishing house that released my book, combining editorial thinking with product and UX design.

My book blog >

Let’s talk

If you’d like to discuss a project, collaboration, or a role — feel free to reach out.

Telegram (preferred)

@ssashapavlova

+380 63 737 77 08

Based in Kyiv · Open to remote and partial on-site workNot open to relocation

Sasha Pavlova . UX/UI & Product Designer

Cases

About me

Contact me